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Advert for Luvisca pyjamas by Lawson Wood 1931
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Advert for Luvisca pyjamas by Lawson Wood 1931
Delightful advertisement by Lawson Wood for Luvisca pyjamas, showing a Scottish father playing the bagpipes in order to rock a concerned looking baby to sleep. Date: 1931
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Media ID 23273776
© Estate of Lawson Wood/ILN/Mary Evans Picture Library
1931 Amusing Awake Babies Bagpipes Bedtime Cradle Lawson Lullaby Nightwear Noisy Oct19 Pyjamas Rocking Striped
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EDITORS COMMENTS
Delightful Advertisement: A Humorous Take on Bedtime Rituals with Luvisca Pyjamas, 1931 This charming advertisement by Lawson Wood for Luvisca pyjamas, dated 1931, showcases a Scottish father attempting to soothe a concerned-looking baby to sleep with an unconventional method - playing the bagpipes. The father, dressed in a striped shirt and trousers, sits beside the baby's cradle, his expression serious as he focuses on the instrument. The baby, with wide-open eyes and a worried expression, clutches the edge of the cradle, seemingly unimpressed by the noisy serenade. The advertisement is filled with delightful touches of humor and amusement, making it a standout piece from the 1930s. The father's determined expression and the baby's concerned look create a relatable and endearing scene, highlighting the challenges of getting a baby to sleep. The use of the bagpipes adds an unexpected twist to the traditional bedtime routine, making this advertisement a delightful find. The advertisement's use of Lawson Wood's signature illustrative style adds to its appeal, with the artist's attention to detail and ability to capture emotion making this image a must-have for any collection of vintage advertisements or bedtime-themed art. The striped pyjamas, a popular trend in the 1930s, add to the overall charm of the advertisement, making it a delightful addition to any home decor or office space.
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