Jaeger advertisement 1931
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Jaeger advertisement 1931
Advertisement for Jaeger coats urging potential customers to dash round to Jaeger, to, abduct a gladdening coat. Date: 1931
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Media ID 14352162
© Illustrated London News Ltd/Mary Evans
Advertisements Adverts Belted Brand Brands Chic Coats Jaeger Mackintosh Overcoat Raincoat Smart
EDITORS COMMENTS
Step into the elegant world of Jaeger in this advertisement from 1931. The image invites women to 'dash round' to Jaeger and 'abduct a gladdening coat,' promising a smart and chic addition to their wardrobe. The coat featured in the advertisement is a belted raincoat, perfect for the unpredictable weather of the thirties. With its sleek design and sophisticated style, this coat embodies the essence of women's fashion in the 1930s. The Jaeger brand was renowned for its high-quality clothing, and this advertisement showcases the elegance and sophistication that the brand was known for. The coat, with its belted waist and long length, is both practical and stylish, making it a must-have for any woman's wardrobe. The mac, or overcoat, was a popular choice during this era, and Jaeger's version offers a modern and fashionable take on the classic design. The advertisement exudes an air of exclusivity and desirability, urging women to act quickly to secure their own Jaeger coat. The use of the word 'abduct' adds a playful and intriguing twist, making the advertisement stand out from the crowd. The monochrome palette and simple yet effective design further enhance the advertisement's appeal, making it a true representation of the fashion trends of the 1930s. This advertisement is a testament to Jaeger's commitment to providing women with stylish and functional clothing that was both fashionable and practical. Whether worn for a night out or a day of errands, a Jaeger coat was a staple in every woman's wardrobe during the thirties. This image is a fascinating glimpse into the past, offering a glimpse into the world of women's fashion during this iconic era.
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